by Valerie | Feb 6, 2013 | Marketing
Recently I had dinner with a friend of mine who is in the process of writing a book. She has worked on and off in journalism for many years, so I’m sure the book is going to be a good one. We met before are monthly meeting for a polymer clay guild meeting,...
by Valerie | May 8, 2012 | Social Media Platforms
Some say that if you own a local brick and mortar business and expect to be in business in five years, you MUST have an online presence. And that doesn’t just mean a web site. Even if you’re not a techie, and don’t use any social media tools in your personal life,...
by Valerie | Oct 17, 2011 | Marketing
There are many reasons, but let’s look at seven reasons why its important for the small brick and mortar business. On of the most important reasons is 1. Capturing Visitors – You’ve put tons of work and or money into your website. If you’re not capturing...
by Valerie | Sep 24, 2011 | Marketing
Having a “list” with a fantastic series of autoresponders and broadcasts that you update regularly is great, but if there’s no one on your list, you’re not going to be making many sales. You need to build your list – and list-building is a specialty in and of itself....
